Archive for November 15th, 2007

Seven’s mobile number gaffe getting more coverage

It would appear that the story of Seven’s mobile number gaffe is getting more coverage today.

I spotted plenty of online discussion about it last night and haven’t had a chance to check again today, but I have spotted news articles from 2GB’s and The Daily Telegraph have apparently run with it in their print version (update: it would appear that they have linked back here from the online article…thanks News Limited journos!). I’ve spotted these two mentions of the rather stupid error from Seven without even trying to find the story…so I can only imagine how many other places have covered it.

I’ll have to make sure I pick up a copy of today’s Daily Telegraph before the day is out.

And as I said to Stuart Bocking last night, I hope the Seven Network are footing the bill for changing the mobile numbers of the people affected by their error.

Update: An interesting point from Valkyrie on the Media Spy forums. Channel Seven sought an injunction against The Chaser’s War On Everything screening the footage of:

the layout of the production premises (described by the Chaser team on the film as “the temple of mediocrity”) and the planning of the “Today Tonight” program displayed on boards on the wall of the work area.

The injunction was granted by the judge because:

From the Channel 7 perspective, if the interlocutory restraint is not imposed its confidentiality will arguably have been invaded

And yet Seven broadcast and hand out “confidentiality invading” footage to other media outlets.

I probably can’t accuse Seven of hypocrisy when it comes to an injunction, but I do have to wonder. End Update


11 comments November 15th, 2007 at 03:12pm


Good afternoon John,

I was just listening to your interview with the lady from the Santa recruitment firm, I found it quite amusing when she said the standard greeting for Santa is "good morning or good afternoon young man or young lady"…I dare say that if Santa said that to me, I would have to ask Rudolph if Santa had been taking his pills.

On a more serious note though, I agree with you that Santa's "Ho ho ho" is not the most important childhood tradition despite was a supposed expert may think, however I still find the annual photo with Santa to be an important tradition to me…I accidentally missed out last year but I have no intention of doing so this year. Apart from anything else, it's a good way to keep track of the years in a photographic form.

Samuel Gordon-Stewart

4 comments November 15th, 2007 at 01:30pm


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