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The ad I couldn’t work out from the music

Back in late December I noted that a song had been playing on the PA system in the IGA in Deniliquin [1] and that until then I didn’t realise that it was actually a song, as I had only heard the bed from the song used as a bed for an ad, but I couldn’t remember who the advertiser was. This bugged me for weeks, until mid-February when I was upstairs and I heard the music on the television downstairs, so I ran down the stairs (nearly tripping over Nattie on the way) and caught the tail end of the ad.

The song, as you may recall, was In Grid’s You Promised Me

And I’m pleased to be able to say that the advertiser is Michael Hill Jeweller.

I’m even more pleased to say, given my current financial position, that I was not subconsciously forced to buy stuff from Michael Hill Jeweller…or maybe I was and that’s where the money went. Hmmm.


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#1 Comment By padders On April 10, 2009 @ 1:28 pm

I remember when Michael Hill – or Markel Hull, as he called himself – used to appear in his own commericals. He gained something of a cult following. Yet to gain a cult following is his Woden store, judging from how empty it was when I walked past it in the middle of the lunchtime rush this week. The two sales assistants looked like they’d both just come from the make up section of David Jones, and appeared to have all the cheer and enthusiasm of a Maccas crew that had run out of fries. I would have been more inclined to walk into the nearest tattoo studio and strike up a conversation in there than I would with those two!