Why don’t Mix 106.3 promote their Monday night NRL coverage on their website
It might surprise a lot of people to know that Mix 106.3 are a relay station for Triple M Sydney’s Monday night NRL coverage. In fact, looking at their website, you’d never know that they did such a thing. Even right now as they’re broadcasting the match, their “Now Playing” ticker simply says “Canberra – Feel Good!”.
They promote the coverage on-air, but why oh why is there no mention of it on their website? Considering that 2CC and the ABC are the home of NRL coverage in Canberra, you’d think that they’d want to publicise the fact that they hold the rights to Monday night football, especially seeing as 2CC aren’t allowed to broadcast Monday night Raiders matches and Mix are able to, as they showed last week.
Odd, but that’s Canberra radio I suppose. Promoting yourself doesn’t seem to be particularly high on the agenda of any Canberra station.
Samuel
1 comment March 29th, 2010 at 08:23pm