December 11th, 2007 at 04:38pm
Did I hear that correctly? The traffic report during 2CC’s 4:30 news ended with “Canberra’s traffic leader, 1206 2CC”.
They say that nothing is new in radio, and in this case they would be correct, because that’s the 2GB line. “Sydney’s traffic leader, 2GB 873”.
I’m the first to admit that I don’t know a huge amount about the way the Australian Traffic Network provide reports to stations, but after hearing that I have to wonder if they have a bunch of standard outcues and let stations choose. This one obviously is “(location)’s traffic leader, (station name and frequency)”.
I’ll keep an ear out for the next traffic report and see what happens.
Update 4:47pm: Looks like it was just a bit of ad-libbing from Ash Keenan (I’m guessing the spelling…care to correct me Ash? Oh, and a belated welcome to Capital Radio) as we’re back to the regular outcue now. I enjoy Ash’s ad-libbing, Canberra’s traffic isn’t always particular interesting but Ash seems to be able to find a way to keep it interesting. End Update
Entry Filed under: TV/Radio/Media